Japanese Drinkable Ice Cream Sensation Arrives at 7-Eleven Australia
A beloved treat from Japan, known for its unique slushy-like consistency, has finally made its debut in 7-Eleven stores across Australia, sparking immense excitement among snack enthusiasts and travellers alike. For years, many Australians who have visited Japan have raved about the incredible variety and quality of convenience store snacks, with 7-Eleven being a particular highlight. The demand for these international delights to reach Australian shelves has been a persistent theme, and 7-Eleven Australia has been gradually answering the call, introducing popular items such as onigiri, egg rolls, and the distinctive KitKat Matcha. The latest addition to this growing roster is Coolish, a drinkable ice cream that promises a refreshing and novel dessert experience.
What is Coolish?
Coolish is not your average ice cream. It's a unique frozen dessert packaged in a convenient, resealable pouch, designed to be consumed with a smooth, slushy-like texture. The concept is simple yet ingenious: the ice cream is intended to be slightly defrosted from its frozen state, allowing it to be squeezed and enjoyed like a thick, cold beverage. This makes it an ideal treat, particularly during the warmer months, and it has garnered a significant following among both tourists and locals in Japan.
Flavours and Price Point
Currently available in 7-Eleven Australia's freezers, Coolish is priced at a tempting $3.50 per pouch. The initial launch features three classic and appealing flavours:
- Vanilla: A timeless favourite, offering a creamy and familiar taste.
- Lemonade: This flavour has been a standout, praised for its refreshing tang.
- Chocolate: A rich and satisfying option for chocolate lovers.
Consumer Reactions and Taste Test
The arrival of Coolish has naturally generated considerable buzz on social media. Australian customer Zara shared her discovery, expressing hope that this might signal a broader expansion of Japanese products at 7-Eleven Australia. She noted that while the product is indeed available, the Australian 7-Eleven freezers tend to keep the pouches more solidly frozen than what she experienced in Japan.
"I think our freezer temperature in the ice cream freezer at 7-Eleven is a bit too cold for this. It's frozen solid," Zara commented, while still finding the taste to be authentic. She further elaborated on her tasting experience:
- Vanilla: Despite being frozen quite hard, Zara confirmed that the classic vanilla flavour tasted "exactly how it does in Japan."
- Lemonade: This flavour was a particular hit. Zara was delighted by its perfectly slushy and refreshing quality, likening it to the popular Frozen Fanta Lemon from McDonald's. She declared it her favourite so far.
- Chocolate: The chocolate variant also received high praise, with Zara stating, "This tastes so good. The chocolate is definitely a winner as well."
Another popular foodie account, Russ Eats, also weighed in, awarding the lemonade flavour a near-perfect nine out of ten and comparing its taste to the iconic Australian ice confection, Calippo.
A Welcome Addition for Fans
The enthusiasm for Coolish is palpable among those who have previously encountered it in Japan or other Asian countries. Social media comments reflect a widespread excitement:
- "Massive in Japan, I had one every single day. So excited they're finally in Australia."
- "This is life changing information."
- "I smashed through these daily in South Korea. Happy to see them here."
- "Yes! I particularly miss this from Japan, so this is the best news."
- "These are so good. While they are frozen solid, you are meant to smoosh (yes that's a word in my world) it around until it becomes a soft serve consistency. They are my go-to in Japan."
This sentiment highlights the anticipation and loyalty this unique snack commands, reinforcing the idea that Australian consumers are eager for more international culinary experiences.
The Future of 7-Eleven's International Offerings
The successful introduction of Coolish adds to a growing trend of 7-Eleven Australia embracing popular international food items. This move comes at a time when consumers are increasingly adventurous and keen to explore global flavours. With ongoing speculation about whether Australia will witness a full "Japanese foodie takeover" at 7-Eleven, and considering other recent international food news like McDonald's Australia's "world-first" Cherry Ripe McFlurry and exclusive US-only 7-Eleven merchandise teasing Australian fans, the landscape of convenience store offerings in Australia is becoming more dynamic and exciting than ever before. The arrival of Coolish is a clear indication that 7-Eleven is listening to its customers and is committed to bringing sought-after global treats to the Australian market.
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